Bosch India is collaborating with M&M to develop the Mahindra connected vehicle platform “AdrenoX Connect” in the flagship SUV XUV700, Bosch said in a media release on Wednesday.
Aligned with M&M’s requirement and Bosch India’s vision for a connected strategy, this engagement has stemmed from an innovative, immersive, and intuitive solution on the cloud to augment control in the end-user’s personal companion, the release said.
This integrates different partners in the connectivity ecosystem to conceive and develop connected vehicle platforms and corresponding applications on the cloud.
As a solution orchestrator, Bosch will operate the connectivity ecosystem with different partners and manage the service operations for vehicles after production while validating the solution for production readiness. The end-to-end connectivity ecosystem is built, integrated, validated, and will be managed by Bosch across M&M vehicle lines, including the XUV700 and XUV300, the release added.
The connected solution platform is engineered in India with software and system competencies for onboard and off-board. The platform additionally encompasses a state-of-the-art, end-to-end security aspect based on the solutions from ESCRYPT to cover the complete life cycle of the vehicles. This allows Bosch to deliver an advanced, safe, comfortable, and hassle-free driving experience for M&M‘s end consumers while ensuring a robust and holistic security system across the entire product lifecycle, Bosch said.
R K Shenoy, senior vice president for mobility engineering, Robert Bosch Engineering, and Business Solutions Private Limited, said, “With years of deep automotive domain expertise and strong on-board and cloud software competencies at Bosch in India have enabled us to deliver state of the art connectivity solutions for Mahindra. We are excited to partner with Mahindra and are looking to continuously enhance the customer experience by augmenting the AdrenoX connected system with additional features in near future.”
Sandeep Nelamangala, executive director and head of sales – mobility solutions, Bosch Limited, said connectivity is viewed as a key differentiator in enhancing user experience and engagement by numerous OEMs in the passenger vehicle segment.
“Our collaborative ecosystem approach and endeavor in simplification makes us uniquely positioned as a single point of contact to drive modernization in the connected mobility space while continuing to foster exponential speed, value, and client confidence,” he added.
“We at Mahindra are excited to partner with Bosch to enable robust new mobility solutions for our global brand XUV700. Our joint endeavor is to build a cutting-edge ecosystem of real-time connectivity, infotainment, and telematics for our customers,” Velusamy R, chief of global product development, automotive division.
